Keyfacts
Who are our Users?
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of mobile.de users are between 20-49 years old
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of our users are male
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Of our users are employed
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of the households of our users have 3 or more persons
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of our users have a net household income of 3,000 EUR and more
Frequency of Use
Almost half of our users are on mobile.de at least 2-3 times a week
Concrete purchase phase
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I already have concrete ideas and compare different information, models and prices
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I have already made almost all relevant decisions and am comparing specific offers or already negotiating with vendors
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I am still trying to get an overview and have not made any concrete decisions yet
Visitor Frequency
Source: Study by the independent market research institute DCORE (July to December 2022), commissioned by mobile.de