Data

Implement successful campaigns with exclusive data across all channels.

Discover our individual data portfolio to optimally address your target group. You can use our data not only onsite - on our platform, but also offsite - outside of mobile.de & kleinanzeigen.de.

We have individual solutions for every advertiser.

Reach our automotive interested users also outside our platform.

Data Pure

Use the power of our data also outside of our platform.
Lookalikes

Our data partnership allows you to maximize your reach & leverage the potential of a combination between 1st party data & lookalikes.
Adressable TV & Video

Through our data partnership, you can add ATV & Video to your campaign and reach your target group based on our data.

Do you have a convincing product for a vehicle-oriented target group and are you looking for interested customers?

Targeting Examples

"Automotive"
17,5 M Profiles interested
"SUV"
3,2 M Profiles interested
"Car-Brand"
e.g. 300 K Profiles interested
"Insurance"
50 K Profiles interested
"Financing"
100 K Profiles interested
"Family"
4 M Profiles interested
"Luxury"
e.g. 1,6 M Profiles interested
"Eco-friendly"
1,8 M Profiles interested

Technical Set-up

How to access our data taxonomy

STEP 1

User searching for specific products with detailed criteria on our website.
STEP 2

Data poins are collected, cleared and stored in our DMP (The ADEX).
STEP 3

We create audience segments for targeting onsite & outsite our websites.
STEP 4

We export your prefered segments to your DSP of choice.
STEP 5

Relevant users recieve ads on the channel of your choice.